Rules of the "Smartavia Max" Promotion

1. Organizer and Promotion Status

1.1. The organizer of the “SMARTAVIA MAX” Promotion (hereinafter – the Promotion) is (, PSRN , INN , legal address: ) – (hereinafter – the Organizer).

1.2. The Promotion is held in the “MAX” messenger, in the Organizer's official channel https://max.ru/flysmartavia (hereinafter – the Channel).

1.3. The Promotion is not a lottery as defined in Federal Law No. 138‑FZ of 11.11.2003 “On Lotteries”, nor any other risk-based game; no purchase is required to participate, and it is not intended to generate profit. The Promotion is a marketing initiative of aimed at drawing attention to the Organizer's services, increasing brand loyalty, and boosting activity in its social media accounts, providing Promotion Participants with an opportunity to receive Prizes determined by the Organizer.

1.4. The Promotion is governed by these rules and the legislation of the Russian Federation.

2. Promotion Period

2.1. Participation period: from 4:00 PM (Moscow time) on August 24, 2026, to 11:59 AM (Moscow time) on August 28, 2026.

2.2. Determination of winners: August 28, 2026, at 2:00 PM (Moscow time).

2.3. Prize distribution: from August 28, 2026, to September 28, 2026.

3. Participation Terms

3.1. A Participant must be a legally competent citizen of the Russian Federation, at least 18 years old, with a registered account in the “MAX” messenger, who has fulfilled all participation conditions set forth in these rules.

3.2. To participate in the Promotion, the User must perform the following actions:

  • Be a subscriber of the Organizer's official channel (https://max.ru/flysmartavia);
  • Activate the Organizer's chat bot in MAX (hereinafter — Smarti Chat Bot), located at https://max.ru/smartavia_flybot, by activating the Chat Bot via the "Start" command or by any other means that results in the activation of the Chat Bot, and share your contact information; if the phone number was previously provided, there is no need to share it again.
  • Go to the Organizer's official contest chatbot in MAX (hereinafter – the Chatbot), located at https://max.ru/smartavia_contest_bot, activate the Chatbot by invoking the “Hello” command or by any other means that leads to the activation of the Chatbot;
  • Click the “Participate” button under the Promotion announcement post in the Official Channel in MAX;
  • If the Participant is selected as a Winner, in order to receive the Prizes provided by the Organizer, give consent to the processing of personal data for the purposes of organizing and conducting the Promotion, providing and using the Prizes, by sending consent via the contact channels specified in the information materials;
  • The Participant must remain subscribed to the Official Channel in MAX and the Chatbots until the Promotion results are announced.

3.3. By performing the above actions to participate in the Promotion, the User confirms that they have read and fully and unconditionally agree to these Rules, including the participation terms set out in clause 1, and become a Promotion Participant. In addition:

  • The Participant's profile in MAX must allow personal messages to be sent by ;
  • Participation or winning in the Promotion is void if the User fails to perform one or more of the actions listed (clause 3.2.), as well as in case of failure to comply with other terms and restrictions of the Promotion;
  • When selecting Winners, checks whether Participants are subscribed to the Official Channel in MAX;
  • When verifying Winners' compliance with the requirements set out in clause 3.2., has the right to request from the Winner, via personal messages in the MAX messenger, a screenshot confirming subscription to the Official Channel in MAX, the Smarti Chatbot, and/or the presence of a winning notification. If the Winner does not respond to 's request within 24 hours from the moment the request is sent, or if it is impossible to send a message to the Winner because their account is private within 24 hours from the moment the Winners are determined by the chatbot, the respective Winner shall be deemed to have forfeited the Prize. No re‑selection of Winners will be conducted.

3.4. Participation is free of charge.

3.5. Employees and representatives of the Organizer, as well as affiliated persons, including individuals with whom the Organizer has civil‑law contracts for the performance of work and/or provision of services; employees of organizations involved in the conduct of the Promotion, as well as their family members, may not participate in the Promotion.

4. Prize Draw Mechanism and Prizes

4.1. Prize pool: 3 (three) electronic tickets (hereinafter – the Prizes). The nominal value of each ticket is 3,900 (Three thousand nine hundred) rubles. Electronic tickets may be used from September 1, 2026, to December 31, 2026, except during the “embargo” period on the following dates: from October 25, 2026, to November 4, 2026, and from December 25, 2026, to December 31, 2026. No replacement of the Prize with other Prizes will be made, no monetary compensation will be paid, and no partial issuance/payment of the Prize will be made. The number of Prizes is limited. One Participant may receive no more than one prize. Transfer of the right to receive the prize to third parties is not permitted.

4.2. Determination of winners: on August 28, 2026, a register of participant nicknames (winner usernames as displayed on their profile pages in the “MAX” messenger) or URLs of their profiles in the “MAX” messenger will be compiled from all Promotion Participants during the Participation Period. Then, using a random selection service (bot), 3 (three) winners will be determined.

4.3. The results of the draw will be published in a separate post in the Channel.

5. Prize Claim Procedure

5.1. Each winner will be notified via personal message from the official support service account within 24 hours after the results are determined.

5.2. To receive the Prize, the winner must reply to this message within 3 (three) business days and provide:

  • Full name;
  • Contact phone number;
  • Email address.

The requested data is used solely for the purpose of identifying the winner, sending the electronic ticket, and fulfilling tax obligations (if necessary).

5.3. Taxation: The value of each Prize is 3,900 (Three thousand nine hundred) rubles, which is less than 4,000 rubles; therefore, in accordance with clause 28 of Article 217 of the Tax Code of the Russian Federation, income in the form of the Prize is not subject to personal income tax (PIT) and does not need to be declared by the winner. If for any reason the actual value of the ticket exceeds 4,000 rubles, the Organizer will independently calculate, withhold, and pay the PIT on the excess amount, and will also submit the relevant information to the tax authority (as a tax agent). The winner is not obliged to pay the tax independently.

5.4. Consent to the processing of personal data is requested separately during communication with the winner and is necessary solely for the purpose of delivering the Prize and fulfilling tax obligations. To receive the Prize, the winner must provide their true and accurate personal data upon the Organizer's request. The Organizer shall not be liable for the impossibility of providing the Promotion Prize to the winner if the winner fails to provide correct personal data or consent for their processing. The Organizer undertakes to ensure the confidentiality and security of the winner's personal data during their processing in accordance with the requirements of Federal Law No. 152‑FZ of July 27, 2006, “On Personal Data”.

5.5. Prizes will not be awarded to Participants for the following reasons:

  • The Prize is deemed unclaimed and the right to it is lost if the winner does not make contact within 7 calendar days from the first notification or does not provide the required data;
  • The Participant fails to perform any other actions necessary to receive the Prize in accordance with these rules, or performs such actions in violation of the established deadline;

In all the above cases, the Organizer has the right to refuse to issue prizes to the winner and dispose of them at its own discretion, including by conducting a re‑selection of winners for the respective prize among the remaining Participants who are eligible to receive it. Promotion Participants shall thereby lose any right to claim prizes from the Organizer of the Promotion.

6. Final Provisions

6.1. Participation in the Promotion constitutes full and unconditional acceptance of these rules.

6.2. The Organizer shall not be liable for technical failures in the operation of “MAX”, problems with the participant's Internet connection, inability to contact the winner, or for the actions of delivery services after the Prize has been handed over to them.

6.3. The terms of the Promotion may be changed by the Organizer unilaterally by posting information about changes to the Promotion terms (together with the new version of the Promotion terms) in the same place where they were originally posted, including the Organizer's right to terminate the Promotion early. In such cases, users and Promotion Participants shall have no right to demand any compensation or damages. Promotion Participants undertake to independently monitor any changes to the Promotion terms. Participants shall not be entitled to any compensation and/or damages in connection with any changes to the terms or termination of the Promotion by the Organizer. The Organizer shall not be liable to Participants for any change or termination of the Promotion and shall not be obliged to pay them any compensation or damages.

6.4. All disputes shall be resolved through negotiations. If no agreement is reached, the dispute shall be submitted to the court at the Organizer's location.

6.5. The Promotion is not organized or supported by the administration of the “MAX” messenger.

6.6. If third parties bring claims/lawsuits against the Organizer related to the performance of any actions (and any elements thereof, both collectively and separately) in accordance with these rules, the Participant undertakes to settle such claim/lawsuit independently, and if independent settlement is impossible, to act as a co‑defendant in the claim/lawsuit and to compensate the Organizer for documented losses incurred in connection with the settlement of such claims/lawsuits.

6.7. At any time, the Organizer may, on reasonable and lawful grounds, determine that a winner or participant is disqualified, does not meet the participation criteria, violates these rules, or exhibits behavior that the Organizer reasonably considers offensive, inappropriate, threatening, unlawful, or intended to insult, abuse, threaten, or humiliate any person. The Organizer has the right to disqualify such winner or participant, even if the disqualified winner or participant may have been notified, displayed, or announced elsewhere.

6.8. The cost of Internet traffic provided via mobile phone, laptop, or other high‑tech device is determined by the mobile operator or Internet service provider and shall be paid by the Participant independently in accordance with the applicable rates.


Appendix 1. Prize Pool Composition

3 (three) electronic tickets for a round‑trip route of the winner's choice, with travel dates from September 1, 2026, to December 31, 2026.